We build AI that takes the admin off a real business — quotes, replies, follow-up, paperwork — designed to run on hardware you own, so your numbers and your customers stay yours. It starts in the trades, because that's where we come from: 22 years on the tools.
Most AI tools send your business data to someone else's servers and bill you per seat forever. We build the other way.
Your price book, your quotes, your customer list — years of work — never have to leave hardware you own.
Modern AI models now run on a gaming-class GPU. We run our own AI system that way, every day.
It drafts; you decide. Nothing goes out under your name without you. Cloud is an option when it helps — your call.
Every step of the way up, the paperwork got heavier and the hours got longer. I know what small business owners and single operators struggle through, because I lived it. Orel is the tool I wished I'd had.
Underneath, it's the same system: read what comes in, work out what it needs, draft the answer on your own numbers, and wait for your OK. We're proving it in construction first. The same engine fits wherever work comes in by email and leaves as paperwork.
One orchestrator directing sixteen specialist agents — each with a defined job, its own permissions, and hard limits on what it's allowed to do. Governed, tested, running locally.
We show the shape of the system, not the blueprint. Hover a role to see what it does.
A job request comes in. It reads it, builds a line-item quote on your own rates, and writes the reply. You review, edit, send. Being shaped now with our first contractor testers.

One real conversation about how you work. We find the task eating your week and aim there first.
Tuned to your rates and workflow, with review-and-approve built in. You see it working early.
No forced subscriptions to other software. Connecting your existing tools is optional, never a dependency.
We're early, on purpose. Looking for the first businesses — and partners — to build with. Tell us what's eating your time.